diddi dance

About Us

At diddi dance we enhance children’s endless energy through funky, full of fun dance sessions that increase confidence, coordination & creativity in children under 5 years old.

We are the only preschool dance provider that covers 16 different dance styles with lesson plans that enhance & compliment the EYFS framework. As an award-winning service provider & franchise company we are passionate about our mission – to get children moving!

diddi dance started in 2003 when a lack in preschool dance classes from children 16 months upward that allowed them to freely explore movement in a fun yet structured environment was noticed. In 2006, after diddi dance’s initial sucess, it was realised that a flexible business opportunity for individuals wanting to find that perfect work/life balance was possible.

With a proven franchise system that has been running for over 10 years, more than 40 franchises running across the UK, accreditations & endorsements from both the Children’s Activities Association (CAA) & Exercise Movement Dance UK (EMDUK) and more than 10 franchise industry awards to date we have found our franchise opportunity works perfectly for individuals who want to be in business for themselves, not by themselves.

About You

At diddi dance we are looking for highly motivated individuals who have the passion & drive to run their own business and make it a success, but just need the assistance & guidance in setting one up.

You don’t need to be a qualified dance teacher to be a diddi dance Franchisee. At diddi dance we don’t teach technique but the enjoyment of moving to music. We are therefore looking for the people with the right attitude & enthusiasm to engage preschoolers.

Whether you’re a parent/ex-dancer/ex-business employee our franchise package can suit anyone who wants to run their own business.  The success of the themes & lesson plans offer so much reward and the financial returns are high for low set up costs.  Our franchise package provides branding, training, ongoing support and much more.

Financial Information

A diddi dance Franchise requires an initial investment of just £4,995 +VAT and you will also need enough cash to support yourself and your business during the set-up phase. With a great reputation and business model, diddi dance has secured preferential loan opportunities for potential franchisees, subject to personal status.

Other than the initial cost, the costs of setting up a typical home-based office, acquiring equipment for your franchise as well as marketing materials needs to be taken into consideration too.

Training and Support

Our Franchise Package includes:

  • Initial week training in London in the diddi dance way
  • Comprehensive training & support manuals
  • Business set-up and marketing advice & training
  • IT and technical support
  • Online video & branded material databases
  • Ongoing employment, marketing and business advice
  • Monthly webinars
  • Company newsletters
  • Quarterly business support calls
  • Our annual 2-day conference
  • Franchise assessments

Quality Accreditation

The AFA provides the Franchise Industry within the United Kingdom with a voluntary, self-regulatory body; serving its members, potential new franchisees and the industry as a whole.

Ethical Values

Our Ethical Practises

Our Values & Principles ensure our organisation remains focused and driven to our collective objectives, surrounding the growth, development and awareness of the Franchise Industry within the United Kingdom.

Support and Information


Whether you are seeking a franchise opportunity or are an existing franchisor, the AFA provides you with guidance, support and straightforward advice.



We are committed to supporting the collective franchising community and ultimately contributing to the development of the UK franchising industry.

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